Peter Dobbyn
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BIT OF LUXURY

 

BIT OF LUXURY
IARNRÓD ÉIREANN

A fun campaign that pastiches the flamboyant world of luxury brand advertising. We encouraged students to take the train home by reminding them that there is nothing luxurious about college life, but there can be when you take the train.

Photography was made in conjunction with photographers Nick & Chloe through H2 Films.

ICAD Award - Silver
Advertising: Craft - Art Direction for
Advertising (Campaign)

ICAD Award - Bronze
Advertising: Web Film

Kinsale Sharks Award - Bronze
Film Craft

Best Print - bestadsontv.com

CREDITS

Copywriter: Peter Dobbyn
Creative Director: Carol Lambert
Art Director: Carol Lambert/Neil Hanratty Designer: James Kelleher