SAVE A TENNER
This campaign was created to raise awareness of Maldron Hotel’s new booking tool – ‘Make it Maldron’. When you sign up to the new loyalty scheme, every time you ‘Make it Maldron’ (book a stay), you save €10.
We brought this idea to life with 30-second VOD, which shows a man suspended from a helicopter, saving a tenor from a rather distressing situation.
Director: Bob Gallagher
Creative Director: Eddie Gardner
Copywriter: Peter Dobbyn
Agency Producer: Rachel Murray
Sound: Will Farrell
Producer: Zlata Filipovic